The Story

In an increasingly competitive environment like the advertising world, it‘s vital to stay on top of all the ongoing projects as well as the profitibility of jobs within the agency. AD-IN-ONE‘s tailor-made solution for advertising agencies does just that.

„AD-IN-ONE allows us real-time monitoring and tracking of profitability for ongoing projects and jobs. We can now get a precise overview of the profitability of the different projects that we are working on,“ says Robert Lociga, Financial Controller of Medica Healthworld Group, Czech Republic.

Medica Healthworld Czech Republic had been using multiple applications to manage the daily work-flow processes such as sharepoint for file sharing, email, and various excel spreadsheets for accounting as well as for tracking ongoing projects and jobs within the agency. They needed a solution that could combine all these processes into a single application. With the deployment of AD-IN-ONE this is now reality.

They now have a clear unified overview of what is going on in all 3 groups of the company. The traffic and job modules allow account directors to monitor all ongoing projects and jobs in real-time, staff have free time to work on other projects, projects are running on schedule, and they can track the profitability of their work. They now know which jobs to stay on top of and which ones to stay away from.

“AD-IN-ONE allow us real-time monitoring and tracking of profitability for ongoing projects and jobs. "We can now get a precise overview of the profitability of the different projects that we are working on."

Accounting made simple & efficient

Another key element for Medica Healthworld, when looking for a replacement for their custom-built solution, was to find a solution that would allow them to integrate their existing Internet-banking and local accounting system (MRP). With AD-IN-ONE‘s Internet-banking and accounting bridges, they can now handle all the incoming and outgoing transactions with just a few clicks.

About Medica Healthworld Czech Republic

Medica Healthworld Czech Republic - a part of Ogilvy HealthWorld, a leader in healthcare communications, consists of 3 different groups; Medica Healthworld, MGA, & Meritis.

They help companies build brands from pre-launch to post-patent, targeting all stakeholders from healthcare professionals to consu- mers. Beyond advertising and PR, their services include medical education and clinical trial recruitment.

Clients include Astra Zeneca, Glaxo Smith Kline, Bristol-Myers Squibb, Roche, Novo Nordisk, and many more.